EPISODE 12
CHRIS EBELING OF VIRTUALLY HUMAN & Zed Run: THE FUTURE OF DIGITAL ENTERTAINMENT
Chris Ebeling on gaming & ownership:
“All that time you put into games - money or investment- you never get anything out, well you get great entertainment… But now you actually get to own these items that you achieve - as a game maker we’re giving you back the rights to own something that you bought, purchased, won, or were given, and not to be cliche, but that’s game-changing.”
In this episode of the Metaverse Matters Podcast, hosts Mike and Lauren are joined by Chris Ebeling, Creative Director and Co-Founder of Virtually Human, the creators of headline-making ZED RUN.
Chris has amassed over a decade of experience in animation, AR/VR, VFX including work on several Hollywood blockbusters such as The Lego Movies, The Great Gatsby, Gods of Egypt, and Happy Feet 2. He channels this experience to pioneer the next chapter of digital entertainment, co-founding Virtual Human and leading a team of artists creating ZED RUN, a breakthrough success in the play-and-earn gaming world.
ZED RUN is a digital horse racing ecosystem built on blockchain technology, but besides the noteworthy technology, the world of ZED RUN is a visually thrilling experience. As a result, ZED RUN found success partnering with global brands like Budweiser and Stella Artois to bring fans to a new dimension of entertainment, brand storytelling, gaming, and most importantly, fun.
We covered a lot in this episode! Listen as Chris provides deep insights on his journey into Web3, behind-the-scenes at Zed Run, the fundamentals of designing for entertainment, emerging technology like AI, and the future of entertainment and its impact on humanity.
Listen on Apple Podcasts and Spotify
Show Notes
0:00- 9:15 Meet Chris and his experience in animation, XR, VR that led to co-founding Virtually Human/ ZED RUN
9:15- 12:15 - What is ZED RUN, how Web3 is changing ownership and incentives in gaming
12:15- 23:00 - ZED RUN bringing people into Web3, how education, entertainment, and user experience are key, building on web2 and IRL experiences to on-board people into web3
23:00- 32:45- Brand storytelling in digital entertainment, working with big brands like Budweiser & Stella Artois, reimagining and translating brands in the Metaverse
32:45- 37:00- Growth and attracting more people into ZED RUN, partnerships & cross-pollinating communities
37:00- 45:00 - New tools and competencies for game developers & creatives, how emerging tools like AI are making an impact
45:00- 55:00- How brands can get started with Metaverse and digital entertainment, key pillars of web3 strategy, fundamentals of designing for entertainment
Links:
LinkedIn: Chris Ebeling
